You are invited to register for the “Getting Your Customers to Do Your Marketing for You” webinar hosted by CEA.
Event Overview
DATE: Tuesday, January 25
TIME: 2-3 p.m. (ET)
Presenter: Gregory Yankelovich, CEO, Amplified Analytics
Please RSVP by Monday, January 24. Registration is limited.
Questions? E-mail the Webcast Team or call 703-907-7797.
Description:
Participants will learn the methods, techniques and best practices for use of online Word of Mouth (WOM) to stimulate demand for CE products; methodology and tools for market research of social media to measure product reputation and customer satisfaction without breaking the bank.
Who should attend:
Marketing Product Managers, Market Research and Market Intelligence professionals, PR and Marketing Communications professionals interested in product and brand equity management.
Presenter Bio:
Gregory Yankelovich has been involved with customer centric product management and marketing, CRM process best practices and their automation for the last 15 years. He currently serves as CEO of Amplified Analytics, the firm that specializes in use of opinion mining and natural language processing technologies for analysis of CE Customer reviews, word of mouth and other forms of customer feedback.
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